Month: February 2015

Essential SEO KPIs Every Site Owner Should Keep Track Of

Writing a new blog post or bidding on keywords is easy, but how can you be sure that you’re doing things right? The answer lies in key performance indicators (KPIs). When you want to trump the competition online, you have to harness these important metrics to boost your online presence. In SEO, there are three …

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Google Announces Upgraded URLs for Easier URL Management

Google announced the introduction of new features that companies can use to make URL tracking faster and easier. The upgraded URLs aim to make URL management easier, as it lets people manage and track important information about each click on their AdWords ads. According to the Securities and Exchange Commission, ads still make up a majority …

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