Month: February 2017

5 Ways to Get Your Company On Board With Your Social Media Strategy

Social media is integrated in your digital marketing efforts. With the current marketing landscape, and the prevalence of brands online, it seems counterproductive to limit your social media engagement. Rather than focus on a couple of posts each day, you should work on an online persona that your customers will like and enjoy seeing every …

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Lead Generation Simplified: Quick Tips to Get Conversions

Optimizing your website for lead generation takes more than just beefing it up with content and throwing a “click here” button on the home page. Just like with any other digital marketing approach, this requires a solid strategy – from content to design. Here are lead generation techniques that can help your business increase conversions: …

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Reaching Local Customers: Do Restaurants Need SEO?

Reviews are among the factors that drives the decisions of customers. Because it’s impossible to taste the food each restaurant offers, or go to every restaurant to check what’s on their menu, customers resort to the next best thing: finding out what others think about the restaurants they’ve tried. Customers look for Google reviews and …

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