Month: October 2017

Improving the Social Media Marketing Strategy for Your Resort

Social media has changed the way we do marketing. Sharing on Facebook, Twitter or Instagram is the new word-of-mouth – if you manage to break through social channels and even go viral, you can vastly increase your audience size. This is especially true for those in the travel, hotel and hospitality industries. Having a strong …

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Social Media for Lawyers: The Why’s and the How’s

Lawyers largely ignored social media until early 2012—when research groups started publishing studies on the massive potential of social media, and when the Law Society issued a social media guide for lawyers. By June that same year, Legal Futures reported that Twitter had become the key source of client referrals for lawyers. There was a …

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Real Estate Brands That Win at Digital Marketing in the Philippines

Digital marketing is playing bigger roles for real estate marketers, hotel owners, and resort owners today. These entities, which normally use traditional marketing, now turn to SEO for real estate and other digital solutions for promoting their properties – with goals varying from increasing awareness and visibility to garnering more sales, bookings, and reservations. In …

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