Your ideal clients are in your own backyard. The event location, the guests, the supplies, and everything else are right around the corner. That’s why your target audience is also local. Boost the local presence of your brand with a search engine optimization strategy.
Every month, there are hundreds or thousands of local Google searches for “wedding planner” or “business event planner”. Local SEO can help put your business in front of these people.
The on-page optimization strategy for your business includes technical SEO performed on your website – optimization of title tags, meta title, meta description and more. Our goal is to increase the searchability of your website and make it as intuitive as possible for your target audience.
Off-page search engine optimization builds your presence elsewhere online via backlinks and their anchor text, social signals, and brand mentions. Claiming your Google My Business listing is key to being discovered in Google’s local search results when potential clients are searching for event or wedding planners in your area.