Website Migration SEO Services That Protect Your Traffic and Rankings
Plan Smart. Migrate Clean. Rank Strong.
Planning a redesign, replatform, or domain change? Our website migration SEO service helps businesses move to a new site without losing visibility, traffic, or revenue. From technical audits to post-launch QA, we deliver full-scale SEO migration services designed to preserve your search performance and accelerate growth.
Every website migration is a chance to improve, not start over.
Whether you’re switching CMS platforms, changing domains, or consolidating multiple websites, our site migration SEO experts ensure a seamless transition with your rankings and visibility intact.
Website migrations done poorly can lead to broken links, lost traffic, and missed opportunities. But when executed correctly, they don’t just preserve SEO equity—they unlock the potential for even better performance.
At Truelogic, we manage the entire process end-to-end—from pre-migration audits to post-launch monitoring—ensuring your migration is strategic, structured, and search-engine ready.
When Do You Need a Website Migration SEO Service?
You’ll benefit from our site migration SEO services if you’re:
01. Redesigning your website
New layouts can disrupt metadata, headers, and crawlability.
02. Switching CMS platforms
Each CMS structures pages and URLs differently.
03. Changing Your Domain Name
Search engines treat this like a new site.
04. Merging multiple websites
Without planning, valuable backlinks and traffic can be lost.
05. Splitting one site into several
Keyword equity and internal links may be compromised.
When Should You Consider SEO Migration?
Redesign or Rebuild of the Website
Incorrect sitemap updates, broken links, or missing redirects confuse Googlebot, leading to poor indexing. This means thousands of unindexed pages. Google recommends ensuring crawlability with updated XML sitemaps, robots.txt files, and a logical site structure to keep your content visible and accessible in search.
CMS Migration
Switching content management systems can streamline your workflows—but it also comes with technical implications. CMS migrations often change how URLs are structured, how pages are rendered, or how metadata is handled.
Each platform behaves differently under the hood. Without expert site migration SEO oversight, this shift can lead to crawl errors, lost pages, and duplicate content.
Structural Changes
Sometimes businesses need to rework their website structure for better navigation or scalability. But moving pages around or changing URLs without proper 301 redirects or internal link updates can lead to broken links and a loss of keyword rankings.
This is where a professional website migration SEO strategy becomes essential.
Domain Name Change
Changing your domain name is one of the most sensitive types of migration. It signals to search engines that your entire digital identity has moved.
Without a careful plan, this can confuse search engines, causing a loss in rankings, traffic, and even customer trust. Our SEO migration services make sure the transition is as seamless as possible
Multisite to Single Site Migration (or Vice Versa)
Consolidating multiple websites into one or splitting one site into multiple domains is risky. Professional website migration helps you merge or separate properties without losing the SEO value each part has earned.
Ready to Migrate Your Website?
Seamless Website Migration from SEO Experts
Many businesses that migrate without expert guidance experience significant performance dips that take months to recover from—if they recover at all.
At Truelogic, we specialize in website migration SEO, crafting detailed plans that map old URLs to new ones, preserve your metadata and site architecture, and ensure all redirects are clean and SEO-friendly. We keep your equity safe while laying the foundation for better performance. Here’s how we do it.
Pre-Migration
We benchmark your current SEO using tools like Google Analytics and Search Console, then identify key pages, backlinks, and conversions to protect. We also review your new site design to ensure it’s SEO-ready.
Development Sprint
We work closely with your developers to ensure the new site structure supports SEO best practices. This includes:
Staging Site QA
Before go-live, we audit your staging site to ensure SEO requirements are in place. Our checklist covers:
Launch Support and Post-Migration QA
At launch, we ensure the live site reflects the staging setup and all SEO-critical elements are intact. We verify:
Post-Launch Monitoring & Optimization
For 4–8 weeks post-launch, we monitor SEO performance, make necessary adjustments, and provide support to stabilize and improve rankings. Our work doesn’t stop at go-live—we continue to protect and grow your search presence.
Results from Our Website Migration SEO Clients
+32% Organic Traffic | 97% Keyword Equity Retained
An eCommerce beauty brand migrated to a new design—and gained traffic without losing rankings.
+15% Organic Growth After Migration
We helped a major bank relaunch their website with zero SEO disruption.
+10% Increase in Organic Traffic After Merging 4 Sites
A merchandising company consolidated its microsites and saw improved visibility and authority.
