Truelogic Episode 74 Recap: Transitioning To Google Analytics 4 Part 1

Posted on September 21, 2023

On July 1, 2023, Universal Analytics ceased recording website data, and Google Analytics 4 (GA4) became the sole method for tracking new data through your Google Analytics account. GA4 is...

Digital Primer: Navigating Digital Marketing: Yoj Vestudio’s Micro-Moments

Posted on September 21, 2023

In the ever-evolving landscape of digital marketing, staying ahead of the curve is crucial. Micro-moments, a term coined by Google, have become a pivotal aspect of modern marketing strategies. These...

Making Your Mark: Building Your Brand’s Authority

Posted on September 11, 2023

In 2022, Google released Double-E-A-T, a guideline for how Google evaluates websites for ranking on its search engine – Experience, Expertise, Authoritativeness, and Trustworthiness. While there’s no point system to...

a laptop being used surrounded by marketing symbols and icons

Make 2023 Digital Marketing Trends Work For You

Posted on September 8, 2023

The What and The Why People in this age value speed, variety, affordability, and above all, convenience. In order to survive, businesses have recognized the necessity for a shift into...

Truelogic Episode 72 Recap: Content Repurposing as a Strategy: Performance Metrics to Check

Posted on September 6, 2023

Podcast Transcription Pocholo Torres: Hello everyone, welcome back to the Truelogic DX Podcast, the ultimate destination for all things digital. I’m Pocholo, your resident senior marketing writer at Truelogic, and...

Truelogic Episode 71 Recap: The State of the Philippine Economy 2023

Posted on August 31, 2023

Just last year, the Philippines’ GDP surged to $400 billion, outpacing ASEAN and global averages with this booming GDP, vehicle sales, real estate, and reduced poverty. With the rise of...