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Brand Storytelling: Time To Tell Your Story
Many businesses have been coming online and expanding their online presence over 2020-2021. In the Philippines, the Department of Trade
How To Stretch your Digital Marketing Budget for Social Media
How much should businesses spend on social media marketing? As little or as much as you need. The range of
How To Stretch your Digital Marketing Budget for PPC Advertising
There are so many ways to put together a marketing plan and a marketing budget behind it. But what if
Dynamic Websites – Features, Benefits, and Why You Need One
Did you know that as of January 2021 there are 4.66 billion active Internet users in the world? That’s 59.5
Facebook as a Marketing Strategy: Everything You Need to Know
First off, what exactly, is Facebook Marketing? Facebook marketing is rooted in the application of various traditional and digital marketing
Truelogic DX Recap: The Digital Kickstart for Emerging Businesses
The entrepreneurial mindset is about spotting opportunities, learning from one’s mistakes, and never giving up. That’s what RJ Ledesma, co-founder
The Value of Emotional Marketing in the Digital World
We all know from experience that consumers need information and time to check a product or service before buying. But
Social Media Best Practices For The Philippines 2021
The Hootsuite and WeareSocial report for 2020 was just recently released and there’s a lot of information to take in
Social Media Lead Generation: Why It Works and Why You Should Use It
Businesses need to be Social. Hootsuite’s Global State of Digital 2021 report released in January notes that 40.4 percent of
A Guide to Email Marketing Segmentation
A Mailchimp study says the average open rate for emails across all industries is 21.33 percent. But once you get
Coming Up on Truelogic DX, September 2021 Edition: When Emerging Businesses Go Digital
With no clear end to the pandemic in sight, food entrepreneurs have had to pivot more than once to survive.
End-of-Year Marketing Tactics For Your Business
Your business, like many others, continues to navigate uncharted territory because of the pandemic. Should you be slowing down
E-Commerce Marketing: Tips and Tactics That Make the Sale
Many businesses coming online for the first time aren’t immediately confident they can make the sale. They use SEO
The Importance of Web Analytics to Digital Marketing
All marketing campaigns need to be evaluated for their effectiveness. If you are a business running a website and social
What is the Average Website Cost?
How much of your digital marketing budget should you allocate to website design? Is it really expensive to build a
Truelogic DX Recap: Fashioning the Retail Omnichannel Experience
Omnichannel makes sense to Penshoppe. “Omnichannel for us means marrying and merging both our online and offline worlds, because we are still primarily a brick and mortar-driven company,” Liu said.
Lead Generation on Google Ads: Choosing the Platform for You
Any lead generation strategy will consider PPC advertising and/or social media advertising. This article discusses how to use Pay per
5 Video Content Formats Your Business Should Be Using Now
Video consumption statistics say it all.
Facebook has said that 500 million viewers watch their videos every day.
YouTube reports that people watch more than a billion hours of video every day.
The Latest in E-Commerce Payments
One of the most astonishing developments over the past year and a half – more or less encompassing the
Jumpstarting Your Business With the Help of Digital Marketing
Small and medium click and mortar businesses who tapped into Internet-based commerce are able to kickstart their businesses with guerrilla digital marketing – and so can you.
Latest News
How To Stretch your Digital Marketing Budget for Social Media
How To Stretch your Digital Marketing Budget for PPC Advertising
Dynamic Websites – Features, Benefits, and Why You Need One
Facebook as a Marketing Strategy: Everything You Need to Know
Truelogic DX Recap: The Digital Kickstart for Emerging Businesses
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