How to Measure Your PPC Campaign’s Success
Pay-per-click (PPC) campaigns are a vital aspect of online marketing, especially for businesses that want…
The Biggest Pay-Per-Click Advertising Trends of 2023
PPC, or pay-per-click, can increase brand awareness while generating an average ROI of 200%. Let…
What Does Your Google Ad Quality Score Actually Mean?
What is the Google Ad Quality Score? The Google Ad Quality Score is a diagnostic…
Can Google Performance Max Truly Deliver Optimal Results?
Advertising has grown exponentially since the 2000s. We’ve witnessed how–from being the centerpiece of marketing–radio…
Expand Your Reach with Google Ad Extensions
So little space, so much to say. Brands’ advertising and marketing teams always have the…
Why Have You Not Integrated Your SEO and PPC Campaigns?
Taking a brand’s online presence to new heights requires business owners to understand two key…
How To Stretch your Digital Marketing Budget for PPC Advertising
There are so many ways to put together a marketing plan and a marketing budget…
Lead Generation on Google Ads: Choosing the Platform for You
Any lead generation strategy will consider PPC advertising. This article discusses how to use Pay…
What to Do When the Cookie Crumbles: The End of Third Party Data
One of the latest topics of conversation in digital circles is the impending disappearance of…
Digital Marketing | Online Learning | PPC | SEO | Web Design
Digital Marketing Education: Notable Digital Marketing Courses of 2021 (Part 2)
In this second part, we’d like to mention other courses in various segments of digital…
