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PPC | Truelogic DX

Truelogic Episode 98 Recap: Winners and Losers: Google Ads Behavior

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Make the Most of Your Paid Ad Budget in 2023

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Display, Search, and Remarketing: The Holy Trinity of Advertising

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Choosing the right keyword
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How to Measure Your PPC Campaign’s Success

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PPC Trends 2023
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The Biggest Pay-Per-Click Advertising Trends of 2023

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What Does Your Google Ad Quality Score Actually Mean?

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Can Google Performance Max Truly Deliver Optimal Results?

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Expand Your Reach with Google Ad Extensions

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How To Stretch your Digital Marketing Budget for PPC Advertising
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How To Stretch your Digital Marketing Budget for PPC Advertising

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Lead Generation on Google Ads: Choosing the Platform for You

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Latest Posts

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Google Data Isn’t Perfect : What You Need to Know

Posted on July 14, 2025
We often say the data tells the full story. And while data does offer valuable insights, it’s not infallible. Especially when it comes from analytics tools that are only good...
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Navigating Google’s AI Overviews: Your Business Playbook

Posted on June 26, 2025
Google’s search landscape is in constant flux, and its latest seismic shift is driven by artificial intelligence. AI Overviews, now widely deployed and refined from their earlier form as the...
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Zero-Click Searches: Adapting to Changes in User Search Behavior

Posted on June 18, 2025
Remember the good old days when ranking first on Google meant getting a flood of clicks to your website? Fast-forward to now: users often get their answers without even clicking...

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