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E-commerce and its Evolution
Truelogic Takeaways Is it just the Philippines, or is the world hooked on eCommerce growth? By 2026, e-commerce sales in the country are set to hit nearly ₱1 trillion (about $19 billion), driven by a…
Featured Posts
SEO Articles
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Website vs Facebook: Everything You Need to Know for Your Online Business
Charting the right course of action is essential for businesses today. Whether launching a new…
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SEO Trends 2025: How Philippine Brands Can Dominate the Evolving Search Landscape
Truelogic Takeaways The Philippine search landscape in 2025 is being rewritten by AI, data-driven filtering,…
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Zero-Click Searches: Adapting to Changes in User Search Behavior
Remember the good old days when ranking first on Google meant getting a flood of…
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Google & Bing Ranking in 2025: The Truth Behind the So-Called Conspiracy and How to Win at SEO
Search engine optimization (SEO) has come a long way since its early days of keyword…
The Truelogic DX Masterclass is a two-hour seminar that will cover the fundamentals of SEO and its practical application in today’s digital world.
PPC Articles
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Truelogic Episode 98 Recap: Winners and Losers: Google Ads Behavior
Google Ads Behavior in the Philippines Berns San Juan: Welcome to another episode of the…
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Make the Most Out of Your Paid Ad Budget
Transitioning your business to the online environment makes digital marketing crucial. It offers a cost-effective,…
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The Biggest Pay-Per-Click Advertising Trends of 2023
PPC, or pay-per-click, can increase brand awareness while generating an average ROI of 200%. Let…
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What Does Your Google Ad Quality Score Actually Mean?
What is the Google Ad Quality Score? The Google Ad Quality Score is a diagnostic…
Web Development
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What is the Average Website Cost?
Truelogic Takeaways: Planning a business website in the Philippines has never been more important. With…
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Don’t Let a Slow Website Kill Your Business: Top 10 Tips to Speed Up Your Site
In a world where attention spans shrink by the second, your website has about two…
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Improving a Website’s User Experience Through Metrics
As the digital world becomes more widespread and competitive, a brand’s web user experience (UX)…
Social Media
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Facebook Ads Cost in the Philippines: A Pricing Guide
Truelogic Takeaways: Cost-per-click (CPC) for Facebook Ads typically ranges from ₱1–₱5 in the Philippines, or…
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Hyper-Personalization: Delivering Tailored Experiences to Filipino Consumers
Marketing is no longer about reaching the most people—it’s about reaching the right people. Filipino…
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SEO vs Social Media: On Choosing the Right Digital Marketing Strategy
This is one of the most common questions marketers and business owners wrestle with. SEO…
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Truelogic Episode 95 Recap: How People Respond to Social Media Ads
Podcast Transcription Berns San Juan: Hi, and welcome to another episode of the Truelogic DX…
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